How Patients Can Receive Financial Assistance For Medication
During the past several years, the media has talked continuously about health…
The Age of “Patient Opinion Leaders”
I am writing this from a conference of pharmaceutical executives meeting in…
Big Pharma: Direct to Consumer Marketing Is Unethical
Fibromyalgia – this drug is advertised for its use, but what works…
Why Transparency Matters More Than Ever
Relationships are important in rare—and so are reputations. Rare disease communities are…
Twitter Recognizes Boehringer Ingelheim as a Pioneer
I have written previously about how powerful I think Twitter is as…
Preclinical Research: An Important Aspect of Drug Development
Pharmaceutical medicine is "defined as the medical scientific discipline, concerned with the…
What Is Social Media?
Within the pharma industry, and indeed all other industries, there is an…
Pfizer to Expand Clinical Trial Data Access, Takes Step Toward Transparency
Pfizer Inc. Pfizer Inc. updated its clinical trial data access policy yesterday, and will…
Generic Adderall XR to Be Sold in 2016 Under Agreement Struck Between Shire and Sandoz
Adderall XR producer Shire has agreed to supply an authorized generic version…
The Three Letters That Kill Social Media in Pharma
An interview I did recently for an organisation conducting some research into…