Consumer Reports Lets Us Down with Attack on Zohydro ER
Guess who’s got acetaminophen? Guess who’s got acetaminophen?Readers like me trust Consumer Reports to…
Whining About the Thousand-Dollar Pill
When I saw Paying for the Thousand-Dollar Pill, an anti-Sovaldi op-ed in…
Forget Patient Advocacy: Be a Patron of Patients
No doubt your marketing plan contains a mélange of patient KOL tactics.…
Encyclopedia Britannica: The Playbook for Pharma Business Model Evolution
You can’t actually buy physical encyclopedia anymore. That’s what makes the Encyclopedia…
The First Amendment, in Your Medicine Cabinet
No American in 2014 who watches television, reads a magazine, goes online…
Holding Down Costs for Clinical Trial Recruitment
The costs of patient recruitment and retention are often under-recognized when budgeting…
“Orange Is the New Black”: What Prisoners and Patients Have in Common
While binge-watching the second season of “Orange Is the New Black,” I…
Pfizer Joins Microbiome Movement with Second Genome
First published on MedCityNews.com. Scientific understanding of the microbiome – the ecosystem of…
Shifting Risk: A Pharmacy Perspective on Value-Based Purchasing
Summary: In this article we will discuss Value-Based Purchasing and how it…
