The Importance of Patient Advocates for Orphan Drugs
I attended the World Orphan Drug Congress last week in Washington, DC,…
Involving Pharma in Social Media: Chat 122 Summary
On April 3rd, we explored as yet uncharted territory for #hcsmca, namely…
Drug Reimbursement: Europe vs US
In Europe, reimbursement decisions for drugs often include explicit consideration of cost…
What Do Patients Want From Pharma?
If it seems like we are always asking ourselves this question, that’s…
Prescription Drug Monitoring Programs
The Centers for Disease Control and Prevention, in their paper ”Policy Impact: Prescription Painkiller…
Does FTC Social Media Guidance Provide Clues for Pharma?
The pharmaceutical industry has yet to receive specific guidance from the U.S.…
Patient Engagement Explored at the ePharma Summit
Snowflakes and Bitch-Slaps at the ePharma Summit Snowflakes and Bitch-Slaps at the…
Social Media Transforming Care for Rare Disease Patients
Several years ago a member of my family was diagnosed with a…
7 Emerging Trends in Pharma Communications
Editor's note: Paul Tunnah is CEO and Founder of PharmaphorumAs we proceed…