Beyond the Buzz: 12 Ways To Search For Health-Related Content On Twitter
Twitter’s statistics are mind-blowing. According to Internet Live Stats, every second, on…
Using Social Media to Promote Your Healthcare Events
Every medical facility has events. Whether it’s a maternity preparation class, a…
Physician Liaison Programs – Critical to Practice Growth
A shocking statistic - a specialty medical practice can depend on patient…
What It Takes to Write a Great Case Study
Aside from your homepage and About Us page, the Case Study section…
Social Media and Healthcare: Creating a Healthy Relationship
As of January 2014, The Pew Research Center calculated that 74% of…
Summer: The Best Season for Healthcare Marketing
When you think of summer, your mind probably drifts to summer vacations…
Wallet Burn and the Nasty Side of Pay-per-Click Advertising
On the surface, Pay-per-Click (PPC) advertising—sometimes known as cost-per-click—seems friendly enough. Advertisers…
Content Marketing: The New Frontier in Hospital Marketing
No matter what your business is, content marketing is a growing, cost-effective…
3 Powerful Words That Change Minds
The right words to chooseA few weeks ago, I wrote a blog…
Elements of a Good Digital Marketing Plan for Your Medical Practice
Marketing your medical practice online is becoming increasingly essential to insuring that…