Cover Your Bases: What To Think About When Starting A Health Practice
Starting a practice of any kind is a huge investment of…
4 Healthcare Processes That Are Changing For The Better
Healthcare is an ever-evolving industry with technology and medication seeming to…
5 Effective Ways to Market Healthcare to Millennials
In the past, it was easy to market healthcare to all age…
When it Comes to Digital DTP Marketing for Medical Devices, Destination Matters
When conducting digital direct-to-patient campaigns, medical device marketers have generally relied heavily…
Brand Awareness vs. Volume-Building: It’s All in the Media
By Denise TumultyHospital marketers are being pushed hard these days. The message…
10 Ways to Build a Better Physician Reputation
Even the most carefully constructed 37-page Curriculum Vitae is a sure-cure for…
Create Compelling Call-to-Actions for More Clicks
One website element that’s often overlooked is the call-to-action button. If you…
Attracting the Attention of the Future Patient: 4 Elements to Consider When Designing Your Hospital’s Website
The design and layout of a hospital website is critical to converting…
The New Rules for Successful Hospital Marketing
Marketing-savvy hospital administrators—and their tuned-in communications teams—are writing new rules for success…
Social Media Is Bad for Relationships
It’s a proposition that was very firmly put to me recently in…