Tag: hospital marketing

How Marketing Can Help Hospitals Meet the Challenges of 2014

Becker’s Hospital Review recently published its Top 10 list of the challenges and…

Jonathan Catley

Hospital Promotional Partners Leverage Clever Ideas for Greater Impact

If you missed the final score in St. Luke’s 2014 Baby Bowl…the…

Lonnie Hirsch

Genuine Hospital Content Can Generate New Patients

Many hospital marketing departments know there’s a need for pushing good content…

waxcom

Hospital Advertising Proliferates But Critics Question Purpose and Value

In many respects, St. Louis, MO, in the heartland of America, is…

Stewart Gandolf

What the London Olympics Will Teach Us About Increasing Patient Volume

What can the 2012 Summer Olympics in London teach healthcare marketers about…

JohnLuginbill

Looking for Lucrative Customers: Hospital Marketing Gets Serious

Are you commercially insured with cancer, heart disease or an orthopedic problem?…

DavidEWilliams