70 is the New 50 and Other Baby Boomer Facts of Life
This was the year that the demographic, statistical and medical marketing spotlight…
The Basics of Long Term Care Insurance
As the boomer generation gets older and enters retirement, they face the…
The Ultimate Tech Product Test: “Is It Good Enough for Mom?”
photo credit Jeffrey Makowka via Twitter“If you’re not developing for the 50+…
America’s Aging Eyes
Excerpted from my post at Covering Health, the blog of Association…
Why Boomers Aren’t Early Adopters of Health Tech
There’s lots of talk about how wearable technology will impact healthcare and…
Majority of Seniors Want Digital Tools to Manage Their Health
As the aging population booms, tech-savvy seniors are turning to technology for…
Only 2% of Boomers Have Dental Insurance Benefits [VIDEO]
Only Two Percent of Boomers Have Dental Insurance Benefits (Video)The post Only…
Boomer Suicide Rate Rising
Drug overdoses are one of the leading methods used in suicide attempts.The…
Boomers More Concerned About Health Than Appearance – We’re Not So Vain After All
According to the recent poll conducted by The Associated Press and…