By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Health Works CollectiveHealth Works CollectiveHealth Works Collective
  • Health
    • Mental Health
    Health
    Healthcare organizations are operating on slimmer profit margins than ever. One report in August showed that they are even lower than the beginning of the…
    Show More
    Top News
    stress management for healthcare workers
    3 Tips For Healthcare Professionals: How To Stay Beautiful, Healthy, and Happy
    November 2, 2021
    importance of relaxing on the weekend for your health
    Importance of Relaxing During the Weekend for Optimal Health
    March 25, 2022
    LASIK Eye Surgery
    What Is LASIK Eye Surgery?
    May 16, 2022
    Latest News
    Beyond Nutrition: Everyday Foods That Support Whole-Body Health
    June 15, 2025
    The Wide-Ranging Benefits of Magnesium Supplements
    June 11, 2025
    The Best Home Remedies for Migraines
    June 5, 2025
    The Hidden Impact Of Stress On Your Body’s Alignment And Balance
    May 22, 2025
  • Policy and Law
    • Global Healthcare
    • Medical Ethics
    Policy and Law
    Get the latest updates about Insurance policies and Laws in the Healthcare industry for different geographical locations.
    Show More
    Top News
    Fort Belvoir Community Hospital astounds with groundbreaking technology and devotion to patient care
    How Computers Keep Us Alive
    November 14, 2012
    The Penalty Box for hospitals
    The Penalty Box: CMS’s 3 Ways to Ding Hospitals
    June 28, 2014
    Assessing Med School Applicants’ Digital Footprints
    February 13, 2013
    Latest News
    Let Your Lawyer Handle the Work Before You Pay Medical Costs
    July 6, 2025
    Top HIPAA-Compliant Messaging Apps for Healthcare Teams
    June 25, 2025
    When Healthcare Ends, the Legal Process Begins: What Families Should Know About Probate and Medical Estates
    June 20, 2025
    Preventing Contamination In Healthcare Facilities Starts With Hygiene
    June 15, 2025
  • Medical Innovations
  • News
  • Wellness
  • Tech
Search
© 2023 HealthWorks Collective. All Rights Reserved.
Reading: Scripps Jumps the Curve by Tapping into Social Media Networking for Nurses
Share
Notification Show More
Font ResizerAa
Health Works CollectiveHealth Works Collective
Font ResizerAa
Search
Follow US
  • About
  • Contact
  • Privacy
© 2023 HealthWorks Collective. All Rights Reserved.
Health Works Collective > eHealth > Social Media > Scripps Jumps the Curve by Tapping into Social Media Networking for Nurses
Social Media

Scripps Jumps the Curve by Tapping into Social Media Networking for Nurses

Barbara Ficarra
Barbara Ficarra
Share
6 Min Read
SHARE

You Can’t Ignore It…Social Media Networking Isn’t Going to Go Away…

Engaging in social media networking by health care professionals continues to cause hesitation.

Despite the uncertainty surrounding social media networking, nurses at Scripps Cancer Center in San Diego, CA embrace it.  They decided to educate themselves for a deeper understanding of this powerful form of real-time communication.

You Can’t Ignore It…Social Media Networking Isn’t Going to Go Away…

Engaging in social media networking by health care professionals continues to cause hesitation.

Despite the uncertainty surrounding social media networking, nurses at Scripps Cancer Center in San Diego, CA embrace it.  They decided to educate themselves for a deeper understanding of this powerful form of real-time communication.

More Read

5 reasons why patient engagement is critical for pharma
HIMSS Moving Forward
Medical Marketing to Millennials: Convenience is the New Currency
Why All Hospitals Are Also Digital Companies
Are You Using the Improved Google Health Tools?

They are proactive and they step outside the box to gain knowledge to help them navigate through the social media networking maze.

In a recent interview with Guy Kawasaki, New York Times Best-Selling author, co-founder Alltop.com, and former chief evangelist of Apple, Kawasaki talked about the value of companies jumping the curve to excel.  (Kawasaki’s latest book, Enchantment:  The Art of Changing Hearts, Minds, and Actions.)

At the 31st Annual Scripps Oncology Nurses Symposium in San Diego, CA, Scripps Cancer Center stepped outside the oncology arena, jumped the curve and included “The Use of Social Media in Health Care,” in its conference curriculum amid topics surrounding the clinical aspects of cancer.

Course topics included, “Melanoma:  2011 and Beyond,” “Cancer and Fertility,” “Thoracic Oncology Tumor Board,” “Nutrition and Cancer: Myths, Controversies and Realities,” and “Compassion Fatigue: Healing the Healer,” to name a few, and “The Use of Social Media in Health Care.”

I had the pleasure of presenting this workshop at two different times, each one,   1 1/2 hours  in length to an audience of nurses and other health care professionals.

While social media networking is exploding, and curious nurses listened and participated in the presentation, it’s clear that hesitation remains paramount with health care professionals’ involvement in social media networking.

While nurses have a wealth of information to share, they are cautious to dive in. In fact, surprisingly, a few of the nurses fearlessly trumpeted that they aren’t familiar with a blog and that they don’t know the difference between twitter and a tweet.

Cathleen Sugarman, RN, MSN, AOCNS, Oncology Advance Practice Nurse at Scripps Memorial Hospital and Cancer Center and conference director, said it’s important to include a workshop on social media networking because it’s an area that nurses don’t know too much about.  “While social media networking can be a big problem,” it “enhances communication between patients and health care providers,” she said.

How many nurses will jump the curve and involve themselves with social media networking?  That’s unknown, but one thing is for sure, social media networking isn’t going to go away.  It’s only going to get faster and fiercer.

While hesitation remains, the 31st annual oncology nurses symposium included a critical topic for nurses and other health care professionals that is changing the landscape of health care.

Social media networking may be polarizing to some, but that shouldn’t stop them from learning more about it and taking the first steps to become active in a spectacular platform to help engage patients and health consumers.  Social media networking also allows colleagues to engage and collaborate with each.

If you are a health care professional or health care organization entertaining the idea of social media networking, here is a list of 20 excellent resources to help guide you.

Go beyond the status quo, jump the curve, don’t resist change, but embrace it.

Your turn

Are you a health care professional who embraces social media networking?  Did you dive in or proceed with caution?  What tips do you have to help other health care professionals and organizations get started.  Are you a health care consumer who values insights from health care professionals?

As always, thank you for your time.

Follow Barbara on Twitter @BarbaraFicarra

Visit Barbara on Facebook

Like Healthin30

Connect with Barbara on Linkedin

More on Social Media Networking from Healthin30

Social Media/Networking

List of 20 Excellent Social Media Networking Resources

3 Reasons Why Social Networking Is Not a Waste of Time for Health Professionals

Social Media: Medical Social Networking – Part 2

A Brilliant Reason to Dive Deep into the Social Media Health Space

What are the Legal Implications for Doctors, Nurses and Hospitals Engaging in Social Media?

Share This Article
Facebook Copy Link Print
Share

Stay Connected

1.5kFollowersLike
4.5kFollowersFollow
2.8kFollowersPin
136kSubscribersSubscribe

Latest News

car accident lawsuit
Let Your Lawyer Handle the Work Before You Pay Medical Costs
Policy & Law
July 6, 2025
women dental care
What Is a Smile Makeover and How Much Does It Cost?
Dental health
June 30, 2025
HIPAA-Compliant Messaging Apps
Top HIPAA-Compliant Messaging Apps for Healthcare Teams
Global Healthcare Policy & Law Technology
June 25, 2025
recovering from injury
Rebuilding After Injury: Path to Physical and Emotional Recovery
News
June 22, 2025

You Might also Like

Interview: Why I Choose To Be Active in Medicine and Social Media

May 24, 2012
Stethoscope_and_Laptop_Computer_-_Nci-vol-9713-300
eHealthSocial Media

Is Your Medical Practice’s Website Optimized for Conversions?

February 22, 2016

Two Tools To Streamline Your Healthcare Social Media

February 12, 2013

Privacy, Anonymity and Net Neutrality On the Internet – Excellent Stanford University Lecture (Video)

April 24, 2011
Subscribe
Subscribe to our newsletter to get our newest articles instantly!
Follow US
© 2008-2025 HealthWorks Collective. All Rights Reserved.
  • About
  • Contact
  • Privacy
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?