Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (Part 1 of 4)
First in a four part series describing a unique digital marketing strategy…
Hospitals Using Smartphones to Connect and Engage with Patients
As a healthcare professional and technology lover I’m always looking for better…
Interview with Todd Dunsirn of True Process
A while back I had the opportunity to chat with Todd Dunsirn,…
BioPharma Beat: No, the Facts Don’t Always Speak for Themselves
Shouldn't healthcare be all about making evidence-based decisions? Shouldn’t we credit research…
Start Using Electronic Data Capture in Clinical Trials
A recent publication suggests that Electronic Data Capture systems, or EDCs,…
Sealants, Glues, Hemostats, Anti-Adhesion: An Evolved Market
In a forthcoming report on advanced technologies associated with the acute phase…
Doctors 2.0 & You Interview of Dr. Rafael Grossmann [VIDEO]
Here's yet another fascinating video interview by Michael Weiss, recorded during Doctors…
Is the Hospital of the Future Not a Hospital at All?
A few years back I wrote a widely read piece on Hea…
Big Data = Big Brother? Leveraging Transaction Data for Better Healthcare
Based on the results of countless studies - such as a 2011…
5 Breakthrough Technologies in Orthopedic Rehabilitation
Orthopedic rehabilitation is a constantly evolving field. Advances in science and an…
