Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (Part 4 of 4)
Last in a four part series describing a unique digital marketing strategy…
Digital Health Illustrated: The Human Side of Big Health Data
Health data is the black gold of the 21st century. In fact,…
Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (Part 3 of 4)
Third in a four part series describing a unique digital marketing strategy…
Why Telemedicine’s Slow Climb to Adoption Isn’t Quite Over Yet
First published on MedCityNews.com.Is a strategy that’s been in practice for at…
Health Care Online Marketing, Social Media and HIPAA: Google Hangout on Air
I recently spoke with Jon Schumacher and Michael Bloom on Health Jams,…
Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (Part 1 of 4)
First in a four part series describing a unique digital marketing strategy…
Hospitals Using Smartphones to Connect and Engage with Patients
As a healthcare professional and technology lover I’m always looking for better…
Interview with Todd Dunsirn of True Process
A while back I had the opportunity to chat with Todd Dunsirn,…
BioPharma Beat: No, the Facts Don’t Always Speak for Themselves
Shouldn't healthcare be all about making evidence-based decisions? Shouldn’t we credit research…
Start Using Electronic Data Capture in Clinical Trials
A recent publication suggests that Electronic Data Capture systems, or EDCs,…