Latest Social Media News
Beyond the Buzz: How to Use the New Klout for Healthcare Marketing
Klout, a company that quantifies people's online influence, has recently revamped its…
7 Tips: Taking Your Social Media Persona to the Next Level
The popularity of social media in its various forms—Facebook, Twitter, LinkedIn, blog,…
Should Hospital PR Engage Journalists with Social Media?
It is generally accepted that journalists prefer hospital PR folks to contact…
The ePatient and His/Her Physician: What’s the Way Forward?
On February 18th we gathered a panel from across three continents to…
Top Tips to Boost Facebook Engagement
For a hospital, Facebook is a great social medium to connect with…
InCrowd Joins the Healthcare Social Media Discussion
Last week I had the opportunity to be a guest host on…
Beyond the Buzz: Scheduling Healthcare Tweets
One of the most frequent questions I get asked by healthcare professionals…
Are We Ready to Celebrate People Who Choose to Be Sick in Public?
It’s only natural for some people (and their families) battling physical and…
How Chronic Cancer Patients Use Social Media to Stay Informed
New research and treatment has made many cancers that were previously terminal…
Twitter Recognizes Boehringer Ingelheim as a Pioneer
I have written previously about how powerful I think Twitter is as…