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What Healthcare Professionals can Learn from Sales People
Healthcare professionals have a lot of experience talking to patients, but they…
20 Hospitals Using Twitter to Attract, Engage and Retain Patients
As you well know, social media has become an essential platform for…
The difference between doctors, patients and campaigns
I was recently invited to take part in panel discussion on the…
5 Marketing Hacks to Generate Content Ideas for Your Healthcare Organization
Bill Gates once said back in 1996 that “Content is king”. Almost…
Social Media Strategy: A Must in Healthcare Marketing
Social media is no longer a choice in healthcare marketing. Whether you’re…
Keywords Matter – Exploring the Importance of Keyword Usage In Your Healthcare Digital Marketing
We have always been taught that words matter. They allow us to…
Facebook Fundamentals: Being “Social” Where It Counts
[Article Series: An excerpt from a forthcoming book by Mark Tager, MD,…
15 Ways A Doctor Can Get More Patients Using the Internet
As an online marketing consultant, specializing in the healthcare industry, I work…
Four Money-Wasting Marketing Mistakes Doctors Make
Has there been a dramatic up-tick in the number of marketing mistakes…