Latest Social Media News
Want More Quality Clinical Trial Recruits? Fix Your Website
When it comes to finding clinical trial candidates online, getting your message…
Is Your Medical Practice’s Website Optimized for Conversions?
Converting website visitors into new patients is critical for any medical practice.…
Be Inspired: 3 Ways to Originate the Content Your Patients Want
There’s an insatiable need for consistent, quality healthcare content, and with a…
How Should a Doctor Respond to Online Reviews?
Review management for dentists (any doctor really) is a hot topic, as…
Online Conversion Optimization Strategies for Healthcare Professionals
Life can be pretty stressful sometimes, which is why it's important to…
Connecting Social Media and EHRs as a Research Tool
A group of patients were recently asked if they would be willing…
Nope, Social Media Isn’t the Magic Cure-All You Think It Is
You might be surprised to learn how often we get questions about…
Why patients are the new rockstars in pharma
Anyone who reads my column on a regular basis will know my…
Hillary Clinton’s Classic Mistake: A Marketing Lesson for Doctors and Hospitals
As the nation’s political season heats up every four years or so,…
Opportunity Lost: When Inbound Marketing Doesn’t Work in Healthcare
When opportunity knocks, you’ve got five minutes or less to answer the…