Debunking Digital Patient Recruitment Myths for Clinical Trials: Myth #2
When it comes to clinical trial recruitment, fiction often rules the day.…
Keeping Up With Today’s Hyper-Connected Patients
Your average patient in 2016 is likely to be an active social…
Tips for Appealing to Millennials: The New Healthcare Boom Market
For many years, the most important consumer group for marketers to target…
How to Market New Technology to Existing Patients
A surprising amount of hospitals still rely on traditional TV and print…
15 Hospitals with Great Blogs
For hospitals, blogging is one of the most effective means for engaging…
The Consumer-Driven, Digital Disruption in Healthcare
Many believe that medical companies, technological innovations, and government regulations are driving…
Mistakes Practices Make On Their Website and Social Media
A medical practice’s social media team and website as a whole can…
Two Truths and a Lie about Physicians and Social Media
Social media has been widely adopted across many industries as a vital component of any well-rounded…
Two Hospital PR Case Examples: One Bizarre, One Just Crazy
By Stephen Gregg By Stephen Gregg Two “PR-painful” news stories caught our…
3 Ways to Adopt Health IoT for Better Care
Whether you call it the Internet of Everything, the Industrial Internet, or…