Latest eHealth News
Handling HIPAA Rules In Sports: Why Athlete Privacy Matters
HIPAA breaches are all too common, and the number of reported cases…
Digital Analytics 101 for Healthcare Marketers: Mobile Ads and Click-to-Call
This post is part of our series, Digital Analytics 101 for Healthcare…
Why Wellness Clinic Blogs Need Bylines and Bios
In order to pass my five-point wellness clinic blog assessment, each post…
10 Reasons Your Healthcare Practice Should Invest in Digital Marketing
There are many reasons to consider a digital healthcare marketing strategy. Here…
Wearables are Improving Clinical Trial Research
The face of individual health care is changing and improving, thanks to…
Calling the Doctor After Hours
Of course, patients are entitled to medical care around the clock. You…
Why iPad EMRs are Better for Doctor Patient Interaction
A current debate in the healthcare industry is whether or not certain…
The Role of Wearable Tech in Prescription Medicine
Improvement in technology over the years has led to the expansion of…
Using AI to reduce prior authorization burden in healthcare
By Robert Rowley, MDOne of the most frustrating elements of the current…
Why the “Mad Men” Approach to Marketing Might Not Be Best for Your Medical Practice
Driving down marketing costs with highly optimized, targeted campaigns might be a…