The Interview: Some Lessons for Healthcare PR
It’s that time of year where I should be writing about my…
Standardizing Patient Care with Clinical Pathways
Think of clinical pathways as maps: imagine a patient coming into the…
Make Your Blog Your Brand’s Patient Ed HQ
No matter what you’ve heard, content isn’t that monarchical creature known as…
Evolent CEO Frank Williams on Transforming Healthcare [TRANSCRIPT]
Frank Williams, Evolent Health CEO Frank Williams, Evolent Health CEOThis is the…
Top 3 Things That Defined Revenue Cycle Improvement 2014
2014 was another year big year for healthcare. As we continue to…
Paying More Because You Have Insurance: Is Cash Cheaper?
Summary: Paying more because you have health insurance? It’s definitely happening for…
“Doctor Uber” House Calls: Did Anyone See That One Coming?
Competition in hospital and healthcare marketing—already a nightmare in many market areas—has…
Map Your Content for a Successful Content Marketing Strategy
Crikey. It's hard to believe that another year is coming to a…
“Don’t Be an Egg-Head” and Other Social Media Lessons [PODCAST]
When faced with the challenge of encouraging more members of the Australian…
Highlights of 2014: Stanford Medicine X and #hcsmca
Throughout the year I’ve met people online and offline who calibrate by thinking,…
