A Happy Staff Means Successful Internal Hospital Marketing
Are you leveraging your most effective hospital marketing asset? The American Hospital…
A Framework for Embracing Cloud in Health and Healthcare
A framework for embracing cloud in health and healthcareLast week, I shared…
Why Physicians Are Afraid of Social Media and Why They Shouldn’t Be
Although more than 35 percent of American consumers research health conditions online before…
Accountability for Risk Management and Cybersecurity in Healthcare Institutions
I’ve been involved in building many life-critical and mission-critical products over the…
4 Key Signs It’s Time to Outsource Your RCM
Like many other physician practices, you may be undecided whether or not to…
3 Timely Factoids to Make You a Smarter Marketer
About the only thing that’s certain in healthcare delivery is that constant…
Avoiding Meaningful Use Penalties
If you are a Medicare eligible provider, you are undoubtedly aware of the requirements…
Five Ways to Rock Healthcare Marketing in 2015
More than ever, healthcare marketing executives are being held to a higher…
Listen to Your Patient and They Will Tell You the Problem: A True Story
Readers of Mind the Gap, I apologize for my absence in recent…
Interview with Sailesh Chutani, CEO of Mobisante
My first exposure to Mobisante and their disruptive diagnostic ultrasound system was…