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2015 CPT Coding Changes and Your Radiology Practice
2015 CPT coding changes that are taking effect will mostly cause issues…
A Medicaid Block Grant by Any Other Name Would Stink
The Burr-Hatch-Upton proposal to replace the Affordable Care Act (ACA) calls for…
From Millennials to Seniors: How to Meet Diverse Digital Demands in Healthcare
Unlike a majority of marketers who promote a single product, healthcare marketers…
Online Bill Pay Starts to Accelerate in Healthcare
Cough it up Cough it upBack in the good old days patients’…
HIPAA Audits: The Latest Oracular Prognostications
OMB cleared the HIPAA pre-audit survey late last week. OMB cleared the…
3 Quick Ways to Boost Your Hospital’s Social Media Strategy
As you can see from its growing popularity, social media is not…
Should Hospital Websites Be Labeled for Consumers as Advertising?
Hospital advertising is in the spotlight, and we wonder how your facility…
The Real Cost of Data Breaches
Industry Spends Over $6B Annually on Data BreachesIn the wake of the…
Google’s Mobile Notice: A Dire Warning for Healthcare Websites
The Godzilla of search engines—Google—has published a warning that, beginning in April,…
4 Ways to Harness Trending Headlines in Your Physician Marketing Strategy
When a hot topic about medicine goes viral, it is a golden…