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How Practice Managers Can Get Physician Buy-In for Digital Marketing
Digital marketing isn’t a bold, risky strategy — it can be a…
Millennial Speak: Reaching the Next Generation of Healthcare Consumers
He’s been called the first millennial CEO. And Mark Zuckerberg and his…
Debunking Digital Patient Recruitment Myths for Clinical Trials: Myth 3
When it comes to clinical trial recruitment, fiction often rules the day.…
The Value of Patient Testimonials for Doctors and Surgeons
As advanced as the medical field is, it’s sometimes surprising how far…
How to Market Your Practice to Millennials
With the Affordable Care Act, many young people in the United States…
Tackling the Side Effects of Parkinson’s Treatment
Parkinson’s disease is a slowly developing progressive disorder which is estimated to…
How That New Drug Goes From Idea to Market
The development and approval of new drugs is mandated by FDA's CDER…
Digital Analytics 101 for Healthcare Marketers: Mobile Ads and Click-to-Call
This post is part of our series, Digital Analytics 101 for Healthcare…
Why Wellness Clinic Blogs Need Bylines and Bios
In order to pass my five-point wellness clinic blog assessment, each post…
First U.S. Insurer to Build Medical School
When it comes to HMOs, it doesn’t get much bigger than Kaiser…