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Emergency Physicians Give Emergency Care in America a D+
The American College of Emergency Physicians (ACEP) has just released a report…
How to Persuade, Charm and Convince: Marketing’s Rule of Three
The “Rule of Three” is a fun and easy-to-use “universal truth.” It…
Massachusetts Wins the Prize for Most Expensive Healthcare
It has recently been brought to the attention of the good citizens…
Can a Mandated Health Benefit Violate a Corporation’s Religious Freedom?
There has been lots of brouhaha about the ACA mandate to provide…
Patient Recovery: It Takes a Village
I recently presented to a Cardiology Group on potential ways to address…
Benefit from ACA Boost to the Consumer Medical Device Market
Forbes online recently posted a commentary which should be of interest to every…
Health Care Costs and the Medical Malpractice Myth
It’s common knowledge that health care costs in the United States are…
Finally: An FDA (Draft) Guidance for Social Media in Medical Marketing
FDA Social Media Guidance: Four years in the makingFour years have passed…
CMS and Transitional Care Management Reimbursement Expansion
There is a new expansion to CMS's new reimbursement for transitional care…
Consumers Prefer Marketing Collateral by Post to Email
Overall, trust in brochures, flyers and direct mail is fairly low, but…
