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Google Hangouts: A New Tool for Hospitals
Google+ has become a large question mark for many hospitals. If you…
The Not-A-Marketing Book Every Healthcare Marketer Should Read
Strictly speaking, ePatient 2015 – 15 Surprising Trends Changing Health Care is…
Emergency Physicians Give Emergency Care in America a D+
The American College of Emergency Physicians (ACEP) has just released a report…
How to Persuade, Charm and Convince: Marketing’s Rule of Three
The “Rule of Three” is a fun and easy-to-use “universal truth.” It…
Can a Mandated Health Benefit Violate a Corporation’s Religious Freedom?
There has been lots of brouhaha about the ACA mandate to provide…
Patient Recovery: It Takes a Village
I recently presented to a Cardiology Group on potential ways to address…
Massachusetts Wins the Prize for Most Expensive Healthcare
It has recently been brought to the attention of the good citizens…
Benefit from ACA Boost to the Consumer Medical Device Market
Forbes online recently posted a commentary which should be of interest to every…
Health Care Costs and the Medical Malpractice Myth
It’s common knowledge that health care costs in the United States are…
Finally: An FDA (Draft) Guidance for Social Media in Medical Marketing
FDA Social Media Guidance: Four years in the makingFour years have passed…