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Business

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Latest Business News
Worst Mistakes Healthcare Org. Make When Trying to Attract Patients from the Internet
healthcare marketing

Benign Neglect: Classic Internet Mistake

Stewart Gandolf
Stewart Gandolf
January 25, 2014

Risk Adjustments in ObamaCare

Most of the commentators on the exchange roll out caution against the…

Greg Scandlen
Greg Scandlen
January 25, 2014

Price Transparency: What to Do and What Not to Do

I’ve written about sky-high hospital prices in this blog, especially for uninsured…

John Graham
John Graham
January 24, 2014

Google Hangouts: A New Tool for Hospitals

Google+ has become a large question mark for many hospitals. If you…

waxcom
waxcom
January 24, 2014
epatient_2015_3D
healthcare marketing

The Not-A-Marketing Book Every Healthcare Marketer Should Read

Strictly speaking, ePatient 2015 – 15 Surprising Trends Changing Health Care is…

Stewart Gandolf
Stewart Gandolf
January 23, 2014
ACEP 2014 Emergency Care Report Card
emergency care

Emergency Physicians Give Emergency Care in America a D+

The American College of Emergency Physicians (ACEP) has just released a report…

psalber
psalber
January 23, 2014
power of three
healthcare marketing

How to Persuade, Charm and Convince: Marketing’s Rule of Three

The “Rule of Three” is a fun and easy-to-use “universal truth.” It…

Lonnie Hirsch
Lonnie Hirsch
January 22, 2014

Can a Mandated Health Benefit Violate a Corporation’s Religious Freedom?

There has been lots of brouhaha about the ACA mandate to provide…

psalber
psalber
January 22, 2014

Patient Recovery: It Takes a Village

I recently presented to a Cardiology Group on potential ways to address…

tkilpatrick
tkilpatrick
January 22, 2014

Massachusetts Wins the Prize for Most Expensive Healthcare

It has recently been brought to the attention of the good citizens…

Brad Wright
Brad Wright
January 22, 2014
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