Multi-Screen Marketing: 17 Things You Need to Know
Your communications professional life was busy enough when, only a few digital…
ICD-10 Delay: Does ICD-10 Lack Clinical Value?
ICD-10 Delay: The Decision in D.C. ICD-10 was delayed once again as part…
Growth in Sales of Products in Cell Therapy and Tissue Engineering
Tissue engineering and cell therapy comprise a market for regenerative products that…
Dissecting Diabetes: Costs and Chronic Disease Impact
A recent New York Times article, “Even Small Medical Advances Can Mean…
5 Ways LinkedIn Helps Physicians in Marketing Their Practice
When you consider marketing strategies, you probably think in terms of an…
Beyond the Buzz: A Three-Stage Approach to Handling a Healthcare Social Media Crisis
Having an online presence has its advantages when it comes to healthcare…
The Diagnosis That Could Have You Paying an Extra $40,000 Per Patient
Hospital Acquired Infections| The DiagnosisHospital Acquired Infections (HAIs) occur when a patient…
3 Hospital Marketing Mistakes You Should Never Make
We all make mistakes. But sometimes it’s better to learn from someone…
Is Your Operating Room Leaking Money?
Organic growth of total joint replacement volume is growing at 3-4% per…
Whatcha Gonna Do When Hospital Advertising Goes Sour?
Let’s hope you never back into a buzz saw of “unintended consequences.” That’s when…