Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (Part 1 of 4)
First in a four part series describing a unique digital marketing strategy…
Interview with Todd Dunsirn of True Process
A while back I had the opportunity to chat with Todd Dunsirn,…
Americans Pay Far More for Medications Than Anywhere in the World
Americans Pay Far More for Medications Than Anywhere in the World –…
Health Business TV: Concierge Medicine, Provider Engagement, and HIPAA
In this fourth episode of Health Business TV, I discuss my mixed feelings about concierge…
An Easy Way to Improve the Cash Flow of a Medical Practice
Most medical practices have tight and challenging cash flows. These practices often…
Healthcare Employees Plus Social Media Can Spell T-R-O-U-B-L-E
Social media is a powerful information tool that has revolutionized how we…
At Your Service: The Rise of Concierge Care
Guests looking for 5-star accommodations with business centers, chef-prepared meals and spa…
Physician Compensation 101: How Doctors Get Paid
Physician Compensation: Changes Are Coming The U.S. Healthcare System is moving toward unifying…
5 Places Medical Practices Can Get Involved with Community Outreach
Savvy medical practitioners know that healthy communities are stronger communities. Your medical…
What the FDA’s New Social Media Guidance Means for Marketers
Little by little, and in no particular order, the FDA is rolling…