Grow Your Medical Practice’s Patient Volume by Marketing to New Movers
More than 14 percent of the U.S. population moves each year, according…
9 Success Keys: How to Make Your Social Media Truly Engaging
The words “social media” and “engagement” seem to be joined at the…
Forget Patient Advocacy: Be a Patron of Patients
No doubt your marketing plan contains a mélange of patient KOL tactics.…
ACA Rollout Hits Some Massachusetts Businesses Harder Than Expected
Like many, I’ve been surprised that the rollout of the Affordable Care…
Top 10 ICD-10 Codes You Won’t Believe Are Real
ICD-10: Coming to a Hospital Near You (eventually).The hassle of adopting ICD-10…
CLL and Lymphoma Drug Approvals: Kudos to the FDA
Dr. Richard Pazdur, director of the Food and Drug Administration’s cancer drug…
Meeting the Deductible: Cancer Drugs, Insurance and a Happy Ending
Summary: Denied claims, long arguments, an eternity spent on hold arguing over…
Navigating the Hospital Maze: Is Poor Design Destroying Your Branding?
You don’t feel well, you have anxiety about your appointment, and to…
2014 Medicare Payment Cuts for Radiology Services
In 2014, radiology practitioners are facing a rapidly-shifting professional landscape. New technology,…
FDA Social Media Guidance: Hangout on Air
Last month, the FDA released draft guidance on social media and internet…
