Beyond the Buzz: 13 Unwritten Rules of Healthcare Tweeting
Twitter is a conversation, and just as you observe conversation etiquette in…
Narrow Networks: Get Used to It
Many health plans unveiled “narrow network” plans recently as part of the…
Shared Risk Reimbursement: 5 Challenges and Opportunities for Radiology
Accurate and efficient radiology billing can prove tricky, especially with so many…
Grow Your Medical Practice’s Patient Volume by Marketing to New Movers
More than 14 percent of the U.S. population moves each year, according…
9 Success Keys: How to Make Your Social Media Truly Engaging
The words “social media” and “engagement” seem to be joined at the…
Forget Patient Advocacy: Be a Patron of Patients
No doubt your marketing plan contains a mélange of patient KOL tactics.…
ACA Rollout Hits Some Massachusetts Businesses Harder Than Expected
Like many, I’ve been surprised that the rollout of the Affordable Care…
Top 10 ICD-10 Codes You Won’t Believe Are Real
ICD-10: Coming to a Hospital Near You (eventually).The hassle of adopting ICD-10…
CLL and Lymphoma Drug Approvals: Kudos to the FDA
Dr. Richard Pazdur, director of the Food and Drug Administration’s cancer drug…
Meeting the Deductible: Cancer Drugs, Insurance and a Happy Ending
Summary: Denied claims, long arguments, an eternity spent on hold arguing over…