Medicine Is a Profession, But Healthcare Is a Business
A prospective doctor’s long and arduous education has often been all about…
Genuine Hospital Content Can Generate New Patients
Many hospital marketing departments know there’s a need for pushing good content…
What Social Media Site Is Your Doctor Networking on?
Last year, “social recruiting” became mainstream as more job seekers and companies…
Physicians Cut Costs by Rejecting Insurance
More Physicians Convert to Cash-Only PracticesRising healthcare costs have been the focus…
Is Social Media a Fit for Doctors?
The American College of Physicians (ACP) announced recently that physicians looking to…
iPad App Makes Dermatology Offices More Efficient
More dermatologists struggle with efficiency internally in their practices. One system for…
Why Newly Hired Physicians Lose Money for Hospitals (and Need Marketing)
About the time the Affordable Care Act (often labeled Obamacare) was enacted…
Despite High EHR Adoption Rates, Physicians Want Stage 2 Delay
The implementation of electronic health record software has made it possible for…
Time-Saving Technology for Doctors: 5 Solutions
Physicians who are managing several offices as part of a group practice…
Physician Practices Revisit Telehealth to Monetize Time and Differentiate
Perhaps the single biggest barrier to the adoption and proliferation of telemedicine…