Wait Watchers: ER Appointments Differentiate a Hospital Brand
Emergency Room appointments—for non-threatening care—are a flipping great idea.Ask a few patients…
Consumer Survey: The Virtual Waiting Room
Accenture conducted a consumer survey on patient engagement and created an infographic…
We Have Been Socialized to Be Passive Patients – But That Doesn’t Mean We Aren’t Engaged
In a recent email exchange, the physician I was corresponding with wrote…
Price Transparency: What to Do and What Not to Do
I’ve written about sky-high hospital prices in this blog, especially for uninsured…
Google Hangouts: A New Tool for Hospitals
Google+ has become a large question mark for many hospitals. If you…
Emergency Physicians Give Emergency Care in America a D+
The American College of Emergency Physicians (ACEP) has just released a report…
Patient Recovery: It Takes a Village
I recently presented to a Cardiology Group on potential ways to address…
Why Approach ICD-10 with a Sense of Urgency
As the October 1, 2014 deadline approaches, the necessity for immediacy in…
Using Multi-Media Resources to Build Long-Lasting Relationships with Patients
In the world of medical marketing, hospitals are unique. Doctors are more…
How Performance Programs Will Transform Healthcare
The three main catalysts in healthcare transformation are technology, science and reimbursement.…
