5 Health Networks with Great Video Content
Video content has established itself as a vital tool for healthcare providers…
Calling All Medical Marketers: Is Your Digital Ad Campaign HIPAA Compliant?
As the importance of digital advertising continues to grow within the medical…
Will Virtual Clinical Trials Revolutionize the Pharma Industry?
Emerging technologies have the potential to fundamentally alter how patients engage with…
Using Digital Technologies to Solve Pharma’s Cost of Care Crisis
The cost of care is skyrocketing. Could big data, the internet of…
Top Digital Marketing Stats Every Hospital Should Know About
As competition in the digital landscape heats up, hospital marketers need to…
Why Medical Marketers Should Use Patient Education as a Strategic Advantage
The age of the passive patient is gone — as such, medical…
How Big Data and the IoT Are Transforming Clinical Trial Recruitment
Big Data and the IoT are quickly transforming the world of clinical…
The Growing Role of Mobile in the Patient Path to Treatment
As mobile technologies continue to improve and play a more integral part…
Why Digital Ads Are a Game Changer for Clinical Trial Enrollment Efficiency
As clinical trial sponsors continue to struggle with effective recruitment, the cost…
How to Take Advantage of the Medical Industry’s Underinvestment in Local Search
Local search is still a relatively untapped source of new patients —…