David Avitabile

27 Articles

Telemedicine Reimbursement Enters the 2016 Presidential Campaign

At last, a presidential candidate has said something interesting about healthcare that…

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Precision Medicine Still Waits for the “Aha” Moment

The precision medicine market is growing fast. But for some leading doctors,…

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Scientific Message Mapping: A Pillar of Strategy

A few weeks ago, I published a blog about content marketing and…

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Is This the Most Powerful Clinical Research Tool Ever Invented?

 Much has been written over the past few months about Apple ResearchKit and…

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Big Data in Healthcare [INFOGRAPHIC]

The era of Big Data in healthcare is in full swing. Healthcare…

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Telehealth and the Internet of Things

I recently had a very interesting conversation with a telehealth thought leader. We…

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Cool Facts About Big Data in Healthcare

We are at a tipping point in the developed world where our…

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Getting Past the Mobile Health Hype

Lately I've been reading a lot about mobile health, and the mHealth…

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Telemedicine Marketing Strategies: Building Thought Leadership

Building thought leadership is an effective strategic tool for companies that are…

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More Pharmaceutical Industry Consolidation: Thinning Out the Middle

So far this year there has been a lot in the news…

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