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Millions of Americans Could Lose ACA Subsidies

July 21, 2014 by Linda Ringquist

ACA in danger?

Yet another provision of the ACA, this one concerning ACA subsidies, is under scrutiny, and this one could change health insurance as we know it. A case which has become the topic of discussion as of late is Halbig v. Burwell. This is one of four currently flowing through the appeals process, with similar emphasis and focus.[read more]

Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (Part 2 of 4)

July 21, 2014 by Dan Stempel

In the first blog, I introduced the challenges device companies commonly face with DTC marketing and the advantages of using a new digital approach. In this post, I discuss which device companies are ideally suited to the strategy.[read more]

Health Care Online Marketing, Social Media and HIPAA: Google Hangout on Air

July 21, 2014 by David Harlow

Health Jams

I recently spoke with Jon Schumacher and Michael Bloom on Health Jams, a Google HOA series on marketing for health care entrepreneurs. This installment is a primer on health care social media, online marketing and use of online tools (including telehealth) by folks in the healthcare space.[read more]

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Beyond the Buzz: 10 Questions to Ask Before Setting Up Healthcare Social Media

July 18, 2014 by Marie Ennis-O'Connor

Are you thinking of engaging with social media for your healthcare brand? Are you a health practitioner or marketer who has already started with social media but you are not seeing the results you had hoped for? This week's article will guide you through ten questions you should ask yourself before diving into social media waters.[read more]

Passive Medical Income While You Sleep?

July 18, 2014 by Tony Mork

medical income

Generating revenue from a website is not a strange concept. Unless of course, you are a doctor. Most medical professionals consider their websites as information portals with nothing to do with e-commerce, but as the money dries up with the actual practice of medicine, you need to consider some alternatives to bolster falling revenues.[read more]

10 Things Hospital Leadership Need to Know About Social Media and Marketing

July 18, 2014 by Nicole Fisher

healthcare social media 

Building any brand can be difficult, but in the US, hospital identity and branding are paramount to success within a community. By listening to patients, getting feedback on wants and needs, engaging individuals and creating new incentives, a better reputation, greater trust and improved health outcomes can all be achieved.[read more]

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Best Practices for Boosting Patient Portal Engagement

July 17, 2014 by Zach Watson
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patient portal / shutterstock

A patient portal needn’t just be another piece of the Meaningful Use puzzle; this type of technology can have tangible benefits for your practice. Patients enjoy the expanded freedom patient portals give them in relation to their healthcare, and what’s good for your patients is good for your practice.[read more]

eVisits: The 30-Year March?

July 17, 2014 by David E Williams

Photo: Nasitra via photopin cc

When I first started working in healthcare I was told that innovations can take a long, long time to be adopted. When it comes to eVisits, will things speed up dramatically over the next five years? In 2019 will we still be reading articles about this “novel” approach? I hope not but fear that we may.[read more]

Consumer Generated Data: Your "Data Exhaust"

July 17, 2014 by David Harlow

You might be surprised to learn how wide your digital footprint is these days. It is worth getting up to speed on this issue by reading Jane Sarasohn-Kahn's latest report for the California Healthcare Foundation, entitled Here's Looking at You: How Personal Information Is Being Tracked and Used. Here are some highlights.[read more]

We Need to Measure What Counts, Not What We're Paid to Count

July 16, 2014 by Zal Press

SOCAP

A couple of weeks ago I attended the SOCAP Health Conference held at the New York Academy of Medicine in NYC. It took me some time to comprehend that the focus was on health, not healthcare. This led to some extraordinary discussion and many compelling comments.[read more]

CMS to Begin Implementing Payment Penalties Tied to Patient Outcomes

July 16, 2014 by Michael Douglas

penalties / shutterstock

Currently, approximately 13 percent of hospital admissions — according to the feds — ultimately contract an iatrogenic infection. The problem many teaching hospitals have with making inroads into this number has more to do with the population that is served than with simply identifying the source of these infections.[read more]

Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (Part 1 of 4)

July 16, 2014 by Dan Stempel

Medical Device Marketing

Many medical device companies with innovative technologies are eager to reach out to the end consumers: patients. If only they could reach and educate these patients, surely those patients would go to their [name your specialty] doctor and demand they use the company’s technology given its clear superiority. But some obstacles remain.[read more]

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Hospitals Using Smartphones to Connect and Engage with Patients

July 15, 2014 by Kathleen Poulos

mhealth

Connect with your patients, one smartphone at a time. Today, smartphones can be found in the hands of 58% of American adults and they’re checking those phones at least once an hour. It only makes sense that this growing use of technology would carry over to healthcare.[read more]

Interview with Todd Dunsirn of True Process

July 15, 2014 by Tim Gee

A while back I had the opportunity to chat with Todd Dunsirn, the CEO of True Process. True Process provides products and services to both hospitals and various manufacturers. The company is focused on the point of care market offering a medication administration solution and a medical device data system.[read more]

Why the U.S. Healthcare System Ranks Worst in the Developed World

July 15, 2014 by Abby Norman

The U.S.’s expenditures are higher than any other developed nation’s when it comes to healthcare. When you consider how poorly the U.S. measures up against countries spending less money, it might make you wonder where all that money does end up. So what happened?[read more]

Americans Pay Far More for Medications Than Anywhere in the World

July 14, 2014 by Anthony Cirillo

The International Federation of Health Plans (IFHP) released its 2013 Comparative Price Report, detailing its annual survey of medical prices. As in prior years, the survey data shows that the United States continues to have the highest fees of those countries surveyed for drugs and various medical procedures.[read more]

Creating a Living Laboratory Together [VIDEO]

July 14, 2014 by Siemens Healthcare

Salvato Trigo, founder of University Fernando Pessoa in Oporto, Portugal, envisioned a new kind of private hospital: Where quality and up-to-date education go hand-in-hand with access to healthcare services for those in need.[read more]

How to Communicate with Patients When Words Won't Work

July 14, 2014 by Joan Justice

What if you were a patient with a serious illness, alone in a hospital and you couldn’t communicate verbally with the medical staff? The feeling of loneliness and isolation on top of the emotional burden of being hospitalized with a serious illness would certainly be overwhelming.[read more]

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BioPharma Beat: No, the Facts Don't Always Speak for Themselves

July 14, 2014 by David Davidovic

BioPharma Beat

Shouldn't healthcare be all about making evidence-based decisions? Shouldn’t we credit research and data more than just anecdotal stories? At least that’s what we’re led to believe when we hear about the millions of dollars, high hurdles, and years it takes to approve new diagnostics, drugs and devices.[read more]

Health Business TV: Concierge Medicine, Provider Engagement, and HIPAA

July 13, 2014 by David E Williams

In this fourth episode of Health Business TV, I discuss my mixed feelings about concierge medicine, the 29.3% price hike Blue Cross Blue Shield is imposing on us for next year, Quantia’s provider engagement platform, and the recent video series I recorded about HIPAA.[read more]

Healthcare Employees Plus Social Media Can Spell T-R-O-U-B-L-E

July 13, 2014 by Michael Sherman

Social media is a powerful information tool that has revolutionized how we communicate with each other on a daily basis. From saving lives in the wake of natural disasters to helping people in medical distress find organs, it promises incredible positive potential – yet also harbors some hidden dangers.[read more]

An Easy Way to Improve the Cash Flow of a Medical Practice

July 13, 2014 by Marco Terry

cash flow / shutterstock

Does your medical practice have cash flow problems? This is a common problem for small and growing medical practices. Learn one simple technique that will help you improve your cash flow and financial stability.[read more]

Picture of Mental Health [INFOGRAPHIC]

July 12, 2014 by Linda Ringquist

The need for mental health diagnosis and treatment is soaring, in part due to Medicaid expansion and in part due to the stigma which has been associated with mental health diminishing somewhat. Focus has shifted from treating just the body or mind to treating both in tandem. The problem is who is best equipped to treat both.[read more]

Electronic Health Record Solutions Don't Make Errors: People Do

July 12, 2014 by Bill Crounse

Whether or not more regulatory oversight of Health IT is needed, I suspect many of us have experienced instances where health information about us is found to be in error. Despite this, I would tend to put the blame not on the computer or the software. It is not generally these systems making the errors, but rather the people using them.[read more]

At Your Service: The Rise of Concierge Care

July 12, 2014 by Jonathan Catley

Guests looking for 5-star accommodations with business centers, chef-prepared meals and spa services don’t have to check into luxury hotels. While the concierge care phenomenon began as a medical tourism trend, it has been co-opted by an increasing number of hospitals across the country.[read more]

Start Using Electronic Data Capture in Clinical Trials

July 11, 2014 by Indy Kavelaars

EDCs

A recent publication suggests that Electronic Data Capture systems, or EDCs, should be implemented in clinical trials. The EDC software can reduce the overall trial costs by an estimated $347,600 in a phase ll trial of 20 sites, with 10 patients per site and a duration of 12 months plus data cleaning.[read more]

Physician Compensation 101: How Doctors Get Paid

July 11, 2014 by Abby Norman

How do doctors get paid?

If you’ve ever tried to understand all the various methods by which doctors are paid in the U.S. and found yourself completely and utterly baffled, you’re not alone. Here’s a handy guide to help you understand the various methods by which physicians can be paid.[read more]

What the FDA's New Social Media Guidance Means for Marketers

July 11, 2014 by Pam Todd

FDA providing guidance.

The FDA is rolling out new recommendations for use of internet and social media by the pharmaceutical industry. They spell out the FDA’s thinking on two topics that have not been specifically addressed before: utilization of platforms that restrict the number of characters you can use and how to correct misinformation on third-party sites.[read more]

Health Care Social Media Review #57: The Ketchup Edition

July 11, 2014 by David Harlow
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Welcome to Health Care Social Media Review #57. Warhol's Heinz 57 works insisted upon being included as part of the visual theme for the current edition. To discover the connection between ketchup and health care social media, read on.[read more]

5 Places Medical Practices Can Get Involved with Community Outreach

July 11, 2014 by Jonathan Catley

community outreach

Savvy medical practitioners know that healthy communities are stronger communities. Community outreach opportunities abound, and if your medical practice is looking for new opportunities to make a difference, locally, these are all great places to begin.[read more]