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What Do We Really Know About Patients?

September 28, 2014 by Tim Kilpatrick

Patient data

While EMR data, patient claims data, pharmacy data and lab results are critical to stratify patient populations based on need, much of patient intelligence can only be gathered by talking to the patient. The clinical data we have is designed to treat conditions and get reimbursement for a CPTs and DRGs – not ensure patient recovery.[read more]

Healthcare Spending: Administrative Costs out of Control

September 27, 2014 by Abby Norman

Administrative healthcare costs

When we talk about healthcare spending being “out of control” does anyone ever say why? The Commonwealth Fund survey breaks down the costs of healthcare administration - which make up a quarter of all healthcare spending in the U.S.[read more]

How Hospitals Can Leverage the Rise of Google Plus [PODCAST]

September 27, 2014 by Lonnie Hirsch

Tom Jensen, Mercy Health System

Google Plus is standing toe-to-to with Facebook, but—as Tom Jensen and Lonnie Hirsch discuss in today’s podcast—Google Plus is closing the competitive gap, and it’s a hospital marketing tool that can boost organic search results. Here are the highlights.[read more]


The Medical Marijuana Movement Deconstructed

September 27, 2014 by Jessica Socheski


Marijuana is making its way into more and more peoples’ lives. Many things have been debated, like the efficacy of medical marijuana and what legalizing it will do to not only our economy but also our general outlook on other banned substances. Here are some points to consider.[read more]

Watch Your Back! Surprise Medical Bills May Await

September 26, 2014 by David E Williams

photo: Darcie / photopin cc

Dr. Richard Amerling, writing from New York, had this to say in yesterday’s Wall Street Journal: "A patient recently asked, 'What would happen if there was no health insurance?' I responded, 'The prices for all medical goods and services would immediately plummet.'" But this is naive at best.[read more]

Informal Influence in Healthcare: #NPSFLLI7

September 26, 2014 by Tracy Granzyk MS, CPHQ

patient safety

The 7th Annual National Patient Safety Foundation and Lucian Leape Institute Forum and Gala was held last week in Boston, gathering patient safety leaders together to share knowledge, recharge and re-energize their efforts in making care safer for healthcare professionals and patients.[read more]

Expanding Insurance May Not Mean Long Lines and Trouble Seeing the Doctor

September 26, 2014 by Brad Wright

lone lines / shutterstock

If more people have the ability to go to the doctor, and there isn’t suddenly a corresponding increase in doctors, then either doctors are going to have to see more patients in less time, or patients are going to have to wait to be seen. There’s just one important question: Is that really what will happen?[read more]

Valuable Marketing Lessons Doctors Can Learn from Nordstrom

September 26, 2014 by Stewart Gandolf, MBA

For the sake of a convenient label, let’s call it the Nordstrom Syndrome. Doctors of various professional disciplines come to me, with some regularity, exhibiting symptoms of this (marketing) condition, and they want my business advice. It’s the first of two valuable marketing lessons that doctors can learn from retail stalwart Nordstrom.[read more]

7 Healthcare Marketing Stumbles and Blunders

September 26, 2014 by Lonnie Hirsch

Healthcare marketing blunders

Risk and marketing mistakes are inescapable. Even trained and experienced marketing professionals don’t miss all the potholes and mistakes happen. Sometimes these are small, sometimes they are costly, but the prudent path is to learn from mistakes (of others), and avoid healthcare marketing blunders.[read more]

Top 5 Reasons Physicians Are Unhappy

September 25, 2014 by Abby Norman

Physicians are dissatisfied: here's why

Research completed by Jackson Healthcare yielded an incredible array of data on physician satisfaction. While healthcare is increasingly interested and motivated to obtain and analyze patient satisfaction, perhaps not enough attention is being paid to provider satisfaction.[read more]

Medical Complications Torture Doctors, Too

September 25, 2014 by Michael Kirsch

Rash-causing drug: a medical complication

A complication is a blameless event, in contrast to a negligent act when the physician is culpable. These days, for many reasons, an actual complication is confused or misconstrued as an error. Some complications are more difficult on physicians than others.[read more]

10 Digital Health Mavens to Watch - And Why We Need You to Pick Yourself

September 25, 2014 by Fard Johnmar

Digital health mavens

It's no longer enough for some to lead and the rest to sit on the sidelines. We need everyone in health to accept their responsibility to understand, mold and accelerate the digital revolution. To help, I've put together a brief presentation highlighting 10 extraordinary digital health mavens who are changing the world of health, medicine and wellness.[read more]

The Information Junkies in Your Support Group

September 25, 2014 by Danny Lieberman

Information junkies

You have a support group member who always shows up a few minutes early armed with notes and lists of questions. You have members who are always online and seeking information – and never satisfied with what they find. Information addiction is a common problem with support group communications.[read more]

The "7 Deadly Sins" That Lead to Preventable Readmissions

September 25, 2014 by James Dias

Preventable readmissions / shutterstock

Preventable readmissions are a top focus for healthcare administration due to recent Medicare penalties. If reducing readmissions is one of your goals, here are 7 deadly sins that must be avoided to ensure that once patients leave your facility they don’t return too soon.[read more]

Designing for Health and Happiness

September 24, 2014 by Kathy Nieder

This Slideshare, by David Sobel, Director of Patient Education and Health Promotion for The Permanente Medical Group and Kaiser Permanente Northern California, is intriguing. The slides are worthwhile to see for patients and doctors alike, both searching for the motivation to make lives better–our own and the patients that we care for.[read more]

How Cleveland Clinic Builds Brand Recognition via Multichannel Marketing

September 24, 2014 by Stewart Gandolf, MBA

Cleveland Clinic

In today’s podcast, Stewart Gandolf and Paul Matsen discuss how the world-renowned Cleveland Clinic has successfully built a widely recognized and trusted brand…without a dependence on traditional or large media advertising budget.[read more]

5 Trends in Healthcare Reimbursement

September 24, 2014 by Abby Norman


The subject of physician compensation is a hot one as of late. With all the changes in the financial sector of healthcare, and the push to save money, there has likewise been a focus on how- and how much- physicians are being compensated.[read more]

Apple Health App: A First Taste

September 24, 2014 by David E Williams

I was brave (or stupid enough) to download iOS8 on my iPhone recently. It was neat to see a Health icon pop up on the home screen, and I had a chance to give it a quick look. I think Health is going to lead the market, but not dominate. Here’s my logic.[read more]

How to Build Realistic Patient Expectations with Hospital Marketing

September 24, 2014 by Jonathan Catley

One of the biggest challenges for hospital marketers is balancing patient expectations with the patient experience. Marketers have many digital tools at their disposal to deliver information in innovative ways. Here are three multi-media platforms hospital marketers can use to influence patients’ knowledge base and create realistic expectations.[read more]

Multibriefs: Exclusives for Healthcare Administration Associations

September 23, 2014 by Christina Thielst

Healthcare briefs / shutterstock

Over the years I've contributed articles to several publications, and often repeatedly, because we have built up a mutually beneficial relationship. The latest of these partnerships is Multibriefs and my contributions to newsletters for several healthcare administration associations.[read more]

Daniel’s Ice Bucket Success Story

September 23, 2014 by Andrew Schorr

I wrote a blog a few weeks ago about my Seattle friend, Daniel Mulhaney, who is slowly fading away with the terrible illness ALS. Daniel did his own private fundraising in the Seattle area and with friends worldwide for support of “Team Daniel Lives” and a charity walk that was held a few days ago. I am happy to report it was a huge success.[read more]

Have ACOs Failed to Incentivize Providers?

September 23, 2014 by Abby Norman

incentives / shutterstock

We should recall that the initial incentive of ACOs, when they were being designed at the Dartmouth Institute, was that they would be an alternative payment style to incentivize the reduction of Medicare spending – where providers and hospitals would be responsible for achieving this in their geographic region.[read more]

Capitalize on Better Clinical Trial Design with Improved Clinical Trial Recruitment

September 23, 2014 by Dan Stempel

If we accept the premise that it is possible to design a better clinical trial, then it must also be possible to improve clinical trial recruitment. After all, no matter what ways are developed to improve the design of clinical trials, they all still require effective recruitment strategies.[read more]

Protected Health Information Security: You Should Be Worried

September 23, 2014 by Phil C. Solomon

lock down health info

The HITECH Act, implemented and enforced by HHS, CMS, and OCR, and recently updated and finalized in the HIPAA Omnibus Rule seems to be having a slight positive impact on security. Even though payers and providers have stepped up their game securing data; the risks for data loss are still present.[read more]

Why Healthcare Should Sweat "The Small Stuff" When It Comes to Health Data Security

September 22, 2014 by Chris Hoffmann

Data breach incident categories

In the five years since the passing of the 2009 HITECH Act, more than 30 million people in over 900 various cases have been affected by breaches of secure healthcare data. The HITECH Act requires that HHS disclose to the SEC any incidents affecting more than 500 patients, but these numbers alone do not tell the whole story.[read more]

Take a Deep Breath: Marijuana Product Placement Is on the Way

September 22, 2014 by David E Williams

I hope we don’t see dope promoted with paid product placement, but I think we will. It’s quite possible that we’ll see marijuana “edibles” promoted in films rather than smokes. Ironically that could take us back to the early days of product placement in the movies, to the famous Reese’s Pieces placement in ET. Candies for kids once again.[read more]

Patience Is a Virtue

September 22, 2014 by Christine Kapsa, NP, DNP

A bottomless chasm separates health care in developed and developing countries. This situation seems largely acceptable to the West. It’s rarely noted in policy debates. WHO and Doctors Without Borders have it covered. The philosophical arguments about fairness and the less fortunate are centuries-old. No new insights forthcoming.[read more]

Why Do I Only Get 10 Minutes with My Doctor?

September 22, 2014 by Stephen Schimpff

The doctor asks a few questions, does a brief exam, gives you a prescription, suggests you see the specialist and off you go, all within 8-12 minutes. No time for delving deeply into your issues. No time to build trust. No time for compassion. No time for actual healing. Why so quick? It is all in the numbers.[read more]

Uninsured Rate Has Fallen, But May Soon Increase

September 22, 2014 by Brad Wright

insurance / shutterstock

The early indications are that more people have coverage, and things seem to be moving in the right direction. But let’s not get ahead of ourselves. According to a recent report, the end of the third quarter may bring a slight uptick to the number of uninsured.[read more]

Will Physicians Ever Embrace ACOs?

September 21, 2014 by Abby Norman


Saying goodbye to HMOs, which were not all bad, and welcoming ACOs onto the scene has been a bit of a bitter pill for physicians and payers alike to swallow. ACOs shift the concept of “being choosy” from physician and payers to patients.[read more]