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Hospital Administration

Why US Healthcare Costs More

April 23, 2014 by Terry Simpson

Expensive healthcare / shutterstock

Why are healthcare costs in the United States twice that of other countries? Healthcare inflation has been going on for decades, and although its rise has slowed the last few years, the costs of healthcare threaten to consume both the federal and state budgets and are still a leading cause of bankruptcy in the United States. The main reason is price.[read more]

9 Ways to Kill Your Physician Liaison Program Before It Begins

April 23, 2014 by Stewart Gandolf, MBA

Physician liaison programs often fail at both the practice and the hospital level. Well-intended efforts frequently crash and burn. This resource-wasting demise, in our experience, can be traced directly to one or more of the following “reasons to fail.” Ignore these classic mistakes at your own peril.[read more]

Do Patient Satisfaction Surveys Help or Hurt Reimbursement?

April 22, 2014 by Abby Norman

patient satisfaction

Addressing community health literacy as a whole is no small task, but taking even small steps forward to increase access to resources and create content for patients that is easy-to-read, actionable and brief is helpful. Redesigning patient satisfaction surveys to follow a similar format will will assure that the questions are understood.[read more]

The Cost of Resistance: Clinical Coding Optimization

April 21, 2014 by Abby Norman

medical coding savings

Physician practices may be lagging behind hospitals when it comes to implementing clinical coding software. The hesitation to do so is costing them not only efficiency in coding, but reimbursements withheld due to avoidable errors. So, why are practices resisting the new technology? The short answer is, upfront cost.[read more]

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4 Tips for Getting Medical Staff Buy-In on New Office Technology

April 21, 2014 by Matthew Garms

Confused medical staff? / shutterstock

New medical devices and programs are introduced to the market every day, and upgrading your systems can save time and money and change the way your entire office functions. But, for some, technology is an obstacle. So how do you get your office on board with new technology?[read more]

Better Medical Marketing with the New (and Free) Medicare Data Set of 880,000 Providers

April 19, 2014 by Chen Sirkis

Medicare data set (photo: longislandwins)

The U.S. medical market has been in turmoil since the U.S. Centers for Medicare and Medicaid Services released a comprehensive data set including all of the $77 billion in Medicare payments paid to over 880,000 physicians in 2012. It identifies by name every physician or provider reimbursed by Medicare.[read more]

Hospital Marketing Opportunity Revealed: Get a YouTube Channel, Get Ahead.

April 19, 2014 by Lonnie Hirsch

A video from Mayo Clinic's Youtube channel

Surprisingly few US hospitals have a YouTube Channel in their marketing lineup. Still fewer have the right content. Jumping on this opportunity is an open field competitive advantage. According to a recent report, “To attract traffic, hospitals could consider providing more videos that pertain to users’ interests.”[read more]

Improving Clinical Outcomes by Addressing Social and Basic Needs

April 17, 2014 by Tim Kilpatrick

address social and basic needs

Our healthcare system is not designed to address social and basic needs. But reducing the cost of healthcare and improving clinical outcomes may be more about addressing the social and basic needs of super-utilizers (50% of all spending) than it is about clinical care.[read more]

Bundled Payments: Rewarding Quality and Value

April 16, 2014 by Linda Ringquist

Transformation to bundled payments

The Medicare reimbursement system is in the process of transforming healthcare as we know it from a traditional fee-for-service model to a system that rewards based on quality, care coordination, accountability, and healthcare cost savings. Here's an outline of benefits and risks.[read more]

Understanding RVUs | Medicare Reimbursement

April 14, 2014 by Linda Ringquist

Relative Value Units

Do you understand Relative Value Units (RVUs) as they relate to Medicare reimbursement? RVU stands for Relative Value Unit and is currently used by Medicare to determine the amount of reimbursement to providers. RVUs are basically a way of standardizing and comparing service volumes across all continuums.[read more]

ICD-10 Delay: Does ICD-10 Lack Clinical Value?

April 13, 2014 by Abby Norman

ICD-10 delay

ICD-10 was delayed once again as part of a bill that was meant to fix the physician reimbursement issues with Medicare. Incidentally, pushing out the date for ICD-10 implementation pleases many physicians. Some have gone so far as to say, on record, that ICD-10 lacks clinical value.[read more]

3 Hospital Marketing Mistakes You Should Never Make

April 10, 2014 by Jonathan Catley

Hospital marketing mistakes

We all make mistakes. But sometimes it’s better to learn from someone else’s mistake rather than your own. These hospital marketers made some serious mistakes that cost their company big, and left us with three golden rules no marketer should ever forget.[read more]