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Hidden Dangers of Walking Abnormalities

April 24, 2017 by Annie Qureshi

You have probably read plenty of studies on the importance of sitting correctly. However, we don’t hear nearly as much about the importance of walking correctly, even though the consequences of walking abnormalities are just as serious.According to many studies, the average person takes 5,000 steps a day. If you don’t have the right...[read more]

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Overcoming Emotional Eating Can Help You Shed Up to 100 Pounds

April 21, 2017 by Ryan Kh

Do you remember the scene from Legally Blonde, where Elle is stuffing her face with chocolates after her breakup? For many people, that scene hits close to home.There are many ways people deal with depression, disappointment, anxiety and loneliness. Some people turn to drinking, others turn to working out and others overeat. How Big...[read more]

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Beyond Cutting Sugar: 5 Ways to Cut the Risk of Diabetes

April 20, 2017 by Annie Qureshi

Take a moment and picture someone with diabetes. You are probably seeing an image of someone mowing down on a candy bar, because you have been told repeatedly that eating sugar causes diabetes.Unfortunately, this misconception has led many people astray. Research has shown that sugar doesn’t directly cause diabetes, but the myth still...[read more]

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Strife Under the Knife: 3 Helpful Hints to De-Stress Your Surgery

April 14, 2017 by Nik Donovic

It's normal to stress about an upcoming surgery. Perhaps you've got every worst-case scenario in your head playing through your head on repeat. This article will help give you tips on how to de-stress.[read more]

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Women Must Regulate Hormone Levels to Stop Gum Disease

April 13, 2017 by Annie Qureshi

Gum disease is a serious problem that affects over nearly 65 million Americans. Over a third of all women suffer from moderate or severe periodontal disease. Women are at an even higher risk of contracting periodontal disease if they don’t keep their hormone levels in check.Why Regulating Your Hormones is Key to Preventing Periodontal...[read more]

Why Creating an Online Community Is Important for Your Practice

December 29, 2016 by Practice Builders

When you’re creating a healthcare marketing plan for your medical or dental practice, it’s important to think of your practice as a brand or a business. It’s also equally important to make an effort to create a community within your website and social media accounts so you can connect with your patients and potential patients.Creating a...[read more]

6 Low-Cost, Highly Effective Ways to Boost Staff Morale in Your Healthcare Practice

December 6, 2016 by Practice Builders

Healthcare industry-induced stress can derail your staff’s demeanor if you aren’t continually keeping morale boosters on your radar. When your staff is happy, they’re more engaged in their jobs, friendlier to patients (who immediately sense it!) and more productive. And if a disengaged employee leaves your practice, it costs about 25% of...[read more]

10 Healthcare Marketing Trends to Watch in 2017

November 8, 2016 by Stewart Gandolf, MBA

The nation’s healthcare delivery system continues to evolve. A curious thing about trend-watching is not that trends suddenly appear. Sometimes that’s true, but not always. In fact, marketing professionals are aware of the healthcare marketing trends on our list.What is important–the significant dynamic at work here–is change....[read more]

Why Patient Satisfaction is Key to Physician Marketing

October 4, 2016 by Stewart Gandolf, MBA

As the US healthcare delivery system becomes increasingly consumer-driven, patient satisfaction is more important than ever. Forward-thinking medical practices routinely put the patient/consumer at the center of their progressive planning.Hospitals and medical systems have the standardized HCAHPS instruments. Increasingly providers...[read more]

6 Ways to Make Your Patients Feel Special

September 28, 2016 by Practice Builders

How your patients experience your practice is a foundational aspect of your healthcare marketing strategy. A snappy website may help get patients through your doors, but whether or not you retain them and they are willing to recommend your practice depends on what happens once they step through those doors. Use these six strategies to...[read more]

Using Facebook for Clinical Trial Recruitment

September 26, 2016 by Jonathan Catley

Facebook’s advanced targeting capabilities and enormous user base make it an ideal tool for effective and efficient clinical trial recruitment.As pharmaceutical companies increasingly turn to digital media for clinical trial recruitment, it’s important they seek out channels that allow for targeted advertising, efficient scaling of...[read more]

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How Budget Cuts are Affecting Mental Health Care

September 22, 2016 by Sarah Daren

Recent budget cuts have left mental health professionals scrambling to keep up with the influx of patients who have been displaced from outpatient treatment centers, hospitals, and other mental health facilities. September is Suicide Prevention Month, and the industry is fighting to raise awareness about how budget cuts affect everyone...[read more]