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Crowdfunding Cancer Research: Martin (Marty) Smith

September 2, 2014 by Janet Kennedy

Marty Smith

Martin (Marty) Smith talks to Get Social Health about the radical change in his life when he heard the words cancer and his name in the same sentence. Taking the challenge as a call to action, Marty rode a bike across America, started a business and launched not one but two crowdfunding platforms for cancer research.[read more]

An Exemption to the Insurance Mandate That Looks a Lot Like Insurance Without the Assurance

September 2, 2014 by Brad Wright

insurance / shutterstock

I would encourage us to think broadly about who we consider our neighbors and how we care for them, and to engage with “faith-based insurance alternatives” with a keen understanding of the fact that they have many redeeming qualities, but that they are not–by their own admission and design–in the business of insurance.[read more]

Moving from Volume-Based to Value-Based Reimbursement

September 1, 2014 by Andy Salmen

The shift from a volume based reimbursement format to value based one is taking shape across the country. Healthcare providers are being urged to move from payments based on quantity of services provided to payments based on the values of these services.[read more]

5 Issues Associated with Medical Necessity

August 29, 2014 by Abby Norman

Medical necessity

There are few things more frustrating to a physician than a pile of Medical Necessity edits. Medical Necessity is the term we use in healthcare to describe care what is reasonable and appropriate for a patient based on evidence-based care standards.[read more]

VCs Are Investing Heavily in Healthcare

August 29, 2014 by Matt Gretczko

VC investments

Investing in Healthcare is becoming extremely lucrative; so lucrative, in fact, organizations that historically focused on delivering clinical care have developed their own VC arms. This is a unique business model shift - so what is the value of such investments?[read more]

8 Things CFOs Must Know About Health Reform

August 29, 2014 by Nicole Fisher

Chicago’s racial and ethnic divides: OpenStreetMap, CC-BY-SA

Health care in the US is a multi-billion dollar business, and understanding the financial implications of health reform will make or break every CFO. Knowing that health access, demand, quality and payment changes are inevitable there is an immediate need for CFOs across the ecosystems to embrace and plan for transformation.[read more]

5 Best Billing Practices for the Bundled Payment Initiative

August 28, 2014 by Andy Salmen

The Medicare bundled payment initiative seems to be gaining traction among healthcare facilities and providers. Following are 5 practices that have proved helpful for private practitioners trying to move to this value-based method of payment.[read more]

Caring Relationships

August 27, 2014 by Christine Kapsa, NP, DNP

Care coordination is the process of getting a patient’s various clinicians to talk to each other. Preferably with a rational diagnosis and treatment plan. Coordination minimizes duplicated tests, makes transitions from one care facility to another safer, and results in better outcomes. It’s such a simple notion. In theory.[read more]

7 Viral Marketing Lessons from the ALS Ice Bucket Challenge

August 27, 2014 by Stewart Gandolf, MBA

ALS Ice Bucket Challenge

Throughout the US, healthcare marketing professionals (and their supervisors) are marveling at this summer’s continuing success of the ALS Association’s Ice Bucket Challenge (IBC). Hospital foundations, medical research associations and the like are amazed and envious of the social media phenomenon and viral marketing success.[read more]

Collecting Small Patient Balances: A/R Best Practices

August 25, 2014 by Andy Salmen

2014 has certainly had the medical profession dealing with major changes in every facet of healthcare: just about every aspect of the physician practice has been affected by changes in policy and regulations. The ACA has made the recovery of the patient insurance copay and deductible portion of medical claim even more frustrating.[read more]

5 Values You Should Prize in Physician Compensation Models

August 22, 2014 by Abby Norman

physician compensation

As we move toward value-based payment models, we might want to consider what values already exist within our healthcare organizations that will be reflective of this shift – and by supporting them, we can lead the charge to newer payment models.[read more]

Is Google Adwords a Good Marketing Option for Physicians?

August 21, 2014 by Jonathan Catley

Google Adwords

Is Adwords and other pay per click sites a respectable marketing choice for physicians? Since 2000, Google has been leveraging their Adwords model to generate income. Today, Google reports this tool is their main source of revenue, bringing in over 40 billion dollars a year.[read more]