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Finance

Shared Risk Reimbursement: 5 Challenges and Opportunities for Radiology

August 1, 2014 by Andy Salmen

risk reimbursement

Accurate and efficient radiology billing can prove tricky, especially with so many factors influencing the final outcome. Still, maintaining a healthy revenue stream is possible for any healthcare provider so long as the practice adheres to a handful of best practices.[read more]

Grow Your Medical Practice's Patient Volume by Marketing to New Movers

July 31, 2014 by Jonathan Catley

Targeting new movers

More than 14 percent of the U.S. population moves each year, according to Melissa Data. This creates a large pool of new people buying homes and moving into your community -- who could become new patients for your medical practice. The following steps will help you get a little extra mileage from your efforst when targeting new movers.[read more]

2014 Medicare Payment Cuts for Radiology Services

July 29, 2014 by Andy Salmen

Radiology payment changes

The Centers for Medicare & Medicaid Services (CMS) released its 2014 hospital outpatient prospective payment system updates late last year. Unfortunately for radiology professionals, there was a decrease in many different kinds of imaging procedures that will have an economic impact on the field.[read more]

Medicaid Should Not Impoverish Doctors and Hospitals

July 28, 2014 by David E Williams

photo: nffcnnr via photopin cc

Since Medicaid pays doctors and hospitals 27 to 65 percent less than commercial health plans, it makes it awfully difficult for providers to be payer agnostic. Sure enough, we see even supposedly mission-driven non-profit healthcare systems looking to maximize their share of the commercial population by catering to that group.[read more]

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How Big Data Hadoop Can Save Patients from a Crippling Healthcare System

July 28, 2014 by Michele Nemschoff
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Hadoop to the rescue?

One of the biggest challenges that our information-driven healthcare industry faces is the fact that data is growing faster than healthcare organizations can consume it. 80% of medical data is unstructured, yet clinically relevant. The Big Data solution could be Hadoop and the Enterprise Data Hub.[read more]

The Problem with Thinking We Get What We Pay for in Health Care

July 25, 2014 by Brad Wright

cost vs. value / shutterstock

Is higher cost health care perceived as being higher quality? There are a variety of reasons why prices are a tad bit wonky in the U.S., including things like third-party payers and information asymmetry, but might patient perception also be a factor?[read more]

Health Business TV: Cash for Specialists, eVisits, Nursing Shortage Myth

July 23, 2014 by David E Williams

cash for services / shutterstock 

In this fifth episode of Health Business TV, I discuss my interview with HelloMD about cash payments to specialists, the long and slow evolution of eVisits, more on the nursing shortage myth, the United Independent Party in Massachusetts, and an update on the proposed 29% health insurance premium hike for our business.[read more]

Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (Part 2 of 4)

July 21, 2014 by Dan Stempel

In the first blog, I introduced the challenges device companies commonly face with DTC marketing and the advantages of using a new digital approach. In this post, I discuss which device companies are ideally suited to the strategy.[read more]

Passive Medical Income While You Sleep?

July 18, 2014 by Tony Mork

medical income

Generating revenue from a website is not a strange concept. Unless of course, you are a doctor. Most medical professionals consider their websites as information portals with nothing to do with e-commerce, but as the money dries up with the actual practice of medicine, you need to consider some alternatives to bolster falling revenues.[read more]

Medical Device DTC Marketing: Digital Co-Marketing and the Power of the Referral (Part 1 of 4)

July 16, 2014 by Dan Stempel

Medical Device Marketing

Many medical device companies with innovative technologies are eager to reach out to the end consumers: patients. If only they could reach and educate these patients, surely those patients would go to their [name your specialty] doctor and demand they use the company’s technology given its clear superiority. But some obstacles remain.[read more]

Health Business TV: Concierge Medicine, Provider Engagement, and HIPAA

July 13, 2014 by David E Williams

In this fourth episode of Health Business TV, I discuss my mixed feelings about concierge medicine, the 29.3% price hike Blue Cross Blue Shield is imposing on us for next year, Quantia’s provider engagement platform, and the recent video series I recorded about HIPAA.[read more]

An Easy Way to Improve the Cash Flow of a Medical Practice

July 13, 2014 by Marco Terry

cash flow / shutterstock

Does your medical practice have cash flow problems? This is a common problem for small and growing medical practices. Learn one simple technique that will help you improve your cash flow and financial stability.[read more]