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Better Medical Marketing with the New (and Free) Medicare Data Set of 880,000 Providers

April 19, 2014 by Chen Sirkis

Medicare data set (photo: longislandwins)

The U.S. medical market has been in turmoil since the U.S. Centers for Medicare and Medicaid Services released a comprehensive data set including all of the $77 billion in Medicare payments paid to over 880,000 physicians in 2012. It identifies by name every physician or provider reimbursed by Medicare.[read more]

CMS Medicare Data Dump Shows Why Transparency Is Only Half the Battle

April 14, 2014 by Deanna Pogorelc

Image: Flickr / Images Money

The government has said the public release of how $77 billion in federal dollars was doled out to more than 880,000 providers in 2012 through Medicare Part B services will give consumers insights to inform their healthcare decisions and potentially expose fraud. But the raw data doesn’t tell the whole story.[read more]

ICD-10 Delay: Does ICD-10 Lack Clinical Value?

April 13, 2014 by Abby Norman

ICD-10 delay

ICD-10 was delayed once again as part of a bill that was meant to fix the physician reimbursement issues with Medicare. Incidentally, pushing out the date for ICD-10 implementation pleases many physicians. Some have gone so far as to say, on record, that ICD-10 lacks clinical value.[read more]

Medicare Advantage Cuts Not Only Delayed But Reversed

April 12, 2014 by Linda Ringquist

medicare / shutterstock

As of February 2014, Medicare Advantage reimbursement was set to be slashed by 1.9%. But CMS has reversed its original proposal to cutback Medicare Advantage plan reimbursement for 2015. The reversal is a result of aggressive lobbying from organizations such as the American Medical Association.[read more]

Impressions from XX in Health

April 4, 2014 by Anne Weiler

XX in Health

Last week I was fortunate to attend the XX in Health conference sponsored by Rock Health at Cavallo Point in Sausalito. It was an evening and full-day of networking for women at all stages of their careers and across many disciplines including large insurers, startups, consulting companies, government, and healthcare providers.[read more]


How Patients Can Receive Financial Assistance For Medication

April 1, 2014 by Joan Justice

cost of drugs / shutterstock

Patients are struggling. Costs are exorbitant for some cancer drugs. Many patients bankrupt themselves trying to pay, and many just go without. Some insurance companies pay for these medications, but many only pay for a percentage of the total. For some patients, the co-pays and deductibles are extremely high. However, there is help.[read more]

WEF’s Top 10 Innovations for 2014: How May These Impact the Future of Healthcare?

March 27, 2014 by Patti Doherty, R.N.

World Economic Forum

The World Economic Forum (WEF) recently issued its predictions for the top 10 emerging technological innovations, and at least three are directly related to healthcare. Even the innovations that aren’t immediately relevant to a healthcare issue might end up contributing to medical advances.[read more]


Patient Survey Shows How Patients Use Online Information

March 25, 2014 by Joan Justice

patient survey

A recent survey of cancer patients by Patient Power yielded amazingly powerful results. Almost 1300 patients responded to the survey, 72% from the US and the rest from Europe, Australia, New Zealand and South America. Patients surveyed noted that they checked for online updates surprisingly often.[read more]

How Much Does an MRI Cost? $425 to $2530

March 8, 2014 by Jeanne Pinder

MRI pricing

Negotiated rates between providers and payers are secret, protected by gag clauses in most contracts. That information has long been available on people's bills, and explanations of benefits, but for a great deal of time no one cared because it might all have been covered by a $20 copay. But this has changed.[read more]


Google Glass Used to Speed Patient Healing in Wound Centers

March 7, 2014 by James Calder

Photo: Chris Schellenbach

Wound care management just got a little bit cooler. “With the new Google Glass project we want to increase the patient satisfaction, increase the quality of care delivered to the patient, and improve the healthcare experience at a lower cost,” says Kurt Arisohn, President and COO of Wound Care Advantage.[read more]

Will Maine Legislation Punish the Messenger?

March 5, 2014 by John Graham

Maine health legislation / shutterstock

Expanding MaineCare (as Medicaid is called there) will not only burden state taxpayers; it will also increase inappropriate use of emergency rooms, decrease access to care for Maine’s most vulnerable residents, decrease private coverage, and even increase unemployment.[read more]

Shocker: What’s Really Behind the CVS Tobacco Announcement

February 23, 2014 by Stewart Gandolf, MBA

CVS tobacco announcement

Retail drug store giant CVS will phase out the sale of tobacco products before year's end. That’s the headline, but it’s the rest of the story that you may have missed, and it isn’t all good news for doctors, medical practices and healthcare marketers. It’s likely to hit you in the bottom line.[read more]